‘Today’ Snares Top Two Positions in Morning-News Battle for First Time in 14 Years
NBC’s “Today” is back on top in TV’s never-ending morning wars. The A.M. news franchise finished the 2025-26 broadcast season with the most viewers overall among morning programs and the most viewers between the ages of 25 and 54, the demographic most coveted by advertisers in TV
NBC’s “Today” is back on top in TV’s never-ending morning wars. The A.M. news franchise finished the 2025-26 broadcast season with the most viewers overall among morning programs and the most viewers between the ages of 25 and 54, the demographic most coveted by advertisers in TV This story matters for Culture, Style & Media readers tracking soho. Reported by variety.com. Read the full original at the source link below.
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